# Jepto

> Jepto is a marketing intelligence platform for digital marketing agencies, multi-location brands and in-house marketing teams. It connects Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads, TikTok Ads, GA4, Google Search Console, Google Business Profile, Shopify, Xero, BigQuery and more into one data model with a single definition of every metric, then lets you use that data wherever you work: in branded white-label reports built from a prompt, in Data Chat, or inside Claude, ChatGPT, Gemini and any other MCP-compatible AI through the Jepto MCP server. Plans start at $10 per month with a 14-day free trial and no credit card.

## Why Jepto

- One data model. Reports, Data Chat and the Jepto MCP server all read the same data, so a metric means the same thing in a client report, a chat answer and a Claude conversation. Most reporting tools lock the data inside their own dashboard.
- Your data in the AI you already use. The Jepto MCP server brings every connected account into Claude, ChatGPT, Gemini and other MCP clients.
- Whole portfolio, one screen. The Agency Portfolio view shows KPIs, budget pacing, anomalies and review scores for every client at once, and MCP questions can span every brand in one query.
- Monitoring is included, not an add-on. Machine learning anomaly detection, daily KPI forecasts, budget pacing with overspend alerts, an Insights inbox and no-code automations are part of every plan.
- Local marketing at scale. Manage Google Business Profile and Bing Places listings for many locations, bulk edit, reply to reviews with AI in your brand voice, and schedule posts across profiles. Built for franchises, multi-location brands and the agencies that serve them.
- AI Visibility with every engine included. Track how ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini, Copilot and Claude describe a brand, which sources they cite and which competitors they name. No per-engine add-on.
- Priced for small teams. Basic is $10 per month. Every plan has a 14-day free trial with no credit card.
- Built for marketers and developers. The data model allows your technical team to build their own systems and tools whilst Jepto handles the data connections. 
- Rated 4.4 out of 5 from customer reviews on G2.

## Common uses

- Automate monthly client reports with white-label branding, custom domains and AI-drafted written analysis, then schedule delivery.
- Ask "how did every client perform last month?" in Claude or ChatGPT and get an answer across the whole portfolio.
- Get alerted in Slack or email when a campaign is about to overspend, a KPI is forecast to miss target, or a metric moves unusually.
- Track whether AI assistants recommend a brand, which pages they cite, and which competitors appear beside it.
- Bring CRM, sales or offline data in through BigQuery and report on it next to ad spend.
- Monitor and reply to Google reviews across 100+ locations with AI replies in the brand's voice.
- Push the same profile edits, categories, services and posts to many Google Business Profiles at once.

## Three ways to work with marketing data

Reporting builds branded, white-label reports from a prompt, with written analysis drafted by AI, pre-built templates, full card and chart customisation, scheduled delivery and reusable layouts across clients. Data Chat answers questions across every connected account using your choice of AI models, with account and client rules and client context from website content and uploaded documents. The Jepto MCP server gives any MCP-compatible AI tool the same data, KPIs and budgets, plus guarded actions. All three run on the Jepto data model.

## Automated monitoring

Machine learning anomaly detection with sensitivity controls, KPI forecasting that predicts daily whether targets will be hit, budget tracking with month-end spend predictions and seasonality adjustments, an Insights inbox, no-code automations triggered by changes in the data, and AI Visibility tracking. Alerts go to Slack, email, webhooks, Zapier and Make.

## Local marketing

Google Business Profile and Bing Places listing management with bulk edit, profile sync, performance metrics, category and service control, scheduled media uploads and AI photo analysis. Review monitoring with AI-generated replies, a fast bulk reply tool and brand voice learning. Scheduled social posts to one or many Business Profiles with per-location personalisation and a content calendar.

## Data sources

Live: Google Ads, Meta Ads (Facebook Ads and Instagram Ads), LinkedIn Ads, Microsoft Ads, TikTok Ads, X (Twitter) Ads, Google Analytics 4, Google Search Console, Google Business Profile, Bing Places, Shopify, Xero, BigQuery and AI Visibility results.

Data is ingested automatically every day. Sources connect at account or client level and can be shared across accounts.

## Jepto MCP server

The Jepto MCP server lets any AI assistant query your connected marketing data and, with your confirmation, change things in it.

- Server URL: https://mcp.jepto.com
- Transport: remote MCP over streamable HTTP
- Authentication: OAuth 2.0 with PKCE, signing in with a Jepto account. OAuth only, no API keys, so there are no long-lived secrets to leak.
- Scope: account-wide. The assistant can reach every account and brand the signed-in Jepto login can see.
- Tools:
  - Account and context (read): Account_Info, Client_List, Client_Info, Client_Knowledgebase
  - Data (read): Datasource_List, Analytics_Schema, Analytics_Query
  - Budgets and KPIs (read and write, with a preview before any change): Budget_Tracker, KPI_Forecasting
  - Platform actions (preview, then confirm): Actions_List, Actions_Execute
  - Guidance (read): Skills_List, Skills_Get, Help_Article

What sets it apart from MCP servers that only pass data through from platform connectors:

- One connection covers the whole portfolio. Budgets and KPIs can be listed account-wide, so a single question can compare every brand's pacing and performance.
- Budgets and KPIs are tools, not just data. The assistant can list, create and update them, with a preview before anything is saved.
- Same data model as Reports and Data Chat, so a metric means the same thing in all three.
- Cross-platform unified metrics (unified.spend, unified.clicks, unified.impressions, unified.conversions) roll ad platforms up into one figure.
- Skills give the assistant guidance on how each data source behaves, including what it cannot report, so gaps are stated instead of guessed.
- Platform credentials stay in Jepto and are never sent to the AI assistant.

Limits and safety:

- Writes and platform actions return a preview first and only run after the user confirms. Pending confirmations expire after about 10 minutes.
- Budgets in Jepto track spend against a target for pacing and alerts. They do not change the budget in the ad platform.
- Some sources expose fewer fields than others. The matching skill lists what is missing.

## Pricing

All prices in USD. Every plan includes a 14-day free trial with no credit card. Yearly billing is 20% less than monthly. Every plan includes Reporting, Data Chat, the Jepto MCP server, AI Visibility, Local Listings, Reviews, Social Posts and the Slack, Zapier and Make integrations; plans differ by included limits.

- Basic, $10/month ($8/month billed yearly): pay-as-you-go essentials for creating reports. 1 data source, 100 AI credits.
- Starter, $99/month ($79/month yearly): see performance across a whole client portfolio in one platform. 25 data sources, 1,000 AI credits.
- Plus, $299/month ($239/month yearly): scale output through automation. 100 data sources, 3,000 AI credits.
- Pro, $499/month ($399/month yearly): manage many platforms and clients with ease. 200 data sources, 5,000 AI credits.

A data source is one connection to one platform account, for example one Google Ads account or one Google Business Profile. AI credits power Data Chat, Reporting and AI Visibility; more powerful models use more credits per use.

Add-ons for any plan: plan limit packs at $10/month (+10 data sources), extra AI credits at $10 per 1,000, and Data Warehouse credits at $1 each per month. AI Visibility credits are consumed as prompts × platforms × run frequency.

## Product

- [How Jepto Works](https://www.jepto.com/how-it-works): How the data model, reporting, Data Chat and MCP fit together
- [Reporting](https://www.jepto.com/reporting): Branded reports built from a prompt, with AI-drafted analysis, templates and white-label delivery
- [Data Chat](https://www.jepto.com/data-chat): Ask questions about performance across every connected account in plain English
- [Jepto MCP](https://www.jepto.com/integration/mcp): Connect Jepto data, KPIs, budgets and guarded actions to Claude, ChatGPT, Gemini and other MCP clients
- [Data Model](https://www.jepto.com/data-model): One definition of every metric across platforms and accounts
- [Data Sources](https://www.jepto.com/data-sources): Every supported platform, the entities and fields Jepto pulls, and sources coming soon

## Monitoring

- [AI Visibility](https://www.jepto.com/ai-visibility): Track how AI assistants describe a brand and which sources they cite
- [Anomaly Detection](https://www.jepto.com/anomaly-detection): Machine learning detection of unusual movement in any connected metric
- [KPI Forecasting](https://www.jepto.com/kpi-forecasting): KPI targets with daily machine learning forecasts
- [Budget Tracking](https://www.jepto.com/budget-tracking): Spend pacing and overspend alerts across Google Ads, Meta, LinkedIn and more
- [Insights](https://www.jepto.com/insights): Alerts and tasks from every account in one inbox
- [Automation](https://www.jepto.com/automation): No-code workflows triggered by changes in the data

## Local Marketing

- [Local Listings](https://www.jepto.com/local-listings): Google Business Profile and Bing Places management across many locations
- [Reviews](https://www.jepto.com/reviews): Review monitoring with AI-generated replies at scale
- [Social Posts](https://www.jepto.com/social-posts): Schedule posts to one or many Business Profiles

## Integrations

- [MCP Connectors](https://www.jepto.com/integration/mcp-connectors): Tools Data Chat can use, including Google Sheets, Docs, Slides, GA4 Admin and image generation. These are separate from the Jepto MCP server above.
- [Slack](https://www.jepto.com/integration/slack): Alerts and scheduled updates in Slack channels
- [Zapier](https://www.jepto.com/integration/zapier): Connect Jepto triggers to thousands of apps
- [Make](https://www.jepto.com/integration/make): Multi-step scenarios with Jepto triggers and actions

## Pricing

- [Pricing and Plans](https://www.jepto.com/pricing): Plans, limits, add-ons and the 14-day free trial

## Documentation

- [Help Center](https://www.jepto.com/help): Setup guides and documentation for every feature
- [Jepto MCP Server Overview](https://www.jepto.com/help/mcp): Tools, scope, safety, limits and use cases for the Jepto MCP server
- [Data Model](https://www.jepto.com/help/data-model): How data is structured
- [Data Query](https://www.jepto.com/help/data-query): How data queries are shaped
- [Connect a Data Source](https://www.jepto.com/help/connect-a-data-source): How connections are authenticated and shared across accounts
- [Changelog](https://www.jepto.com/changelog): Recent product releases

## Optional

- [Data Warehouse](https://www.jepto.com/datawarehouse): Store marketing data in Google BigQuery for BI tools and Looker Studio
- [Free GBP Data Studio Connector](https://www.jepto.com/tools/gbp-free): Free Google Business Profile connector for Looker Studio
- [Free GBP Discovery Tool](https://www.jepto.com/tools/gbp-discovery): Free Google Business Profile discovery tool
- [Reviews on G2](https://www.g2.com/products/jepto/reviews): Independent customer reviews
- [Terms of Service](https://www.jepto.com/terms): Legal terms
- [Privacy Policy](https://www.jepto.com/privacy): Privacy information